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John Rex Potts IV

Commercial Risk Advisor

John Rex Potts IV joined Swingle Collins & Associates as a Commercial Risk Advisor after an extensive career in enterprise B2B, marketing, and media.

Prior to joining Swingle Collins & Associates, John served as the Director of Client Services at MarketScale, a leading B2B media and software platform. John's professional journey also includes roles at Mark Cuban Companies and The Richards Group, where he spearheaded strategic partnerships, marketing initiatives, media rights negotiations, and innovative digital ventures. His background in strategic advertising will serve his Commercial P&C clients well as he is able to tailor innovative risk management solutions in this everchanging marketplace.

A Houston native, John graduated from Strake Jesuit College Preparatory before attending Southern Methodist University. There, he obtained a BA in Economics, complemented by minors in Mechanical Engineering and Math. He then went on to earn his MBA from the McCombs School of Business at the University of Texas, Austin.

When John is not advising his clients, he enjoys working with local startups, golfing, and independent film production.

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